Watchdog Data Services, LLC
Watchdog Data Services, LLC
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Market Data Advisory Services for DATA Suppliers & fintech

Revenue Enhancing Commercial Policies

Exchanges, data suppliers and FinTech continue to expand their product reach in search of new sources of sustainable revenue growth. We have successfully helped these organizations explore and develop “value based” commercial policies coupled with a strong multi-channel distribution model to capture untapped sources of revenue and growth.


From advising large global exchanges to even the smallest FinTech start-up, Watchdog Data Services has the experience and proven approach to help data suppliers and Fintechs greatly enhance their revenue goals by broadening its data product reach beyond traditional client delivery platforms, while enhancing existing policies to properly align with the unique value to business segments and functions. 


Our team will work on developing a customized distribution strategy that includes:

  • Assist clients with developing a structured and consistent commercial policies leveraging our 12-point licensing  framework
  • Enhance client reporting and usage tracking policies.
  • Leverage new and highly effective distribution network and technologies
  • Identify unserviced and new business segment channels
  • Design a strong vendor account management and support model
  • Promote functionally based commercial licensing models leveraging our 17-business segment model


Let us know how we can help you grow your revenue

Contact Us

Revenue Generating Distribution Channel Programs

The development of strong distribution channels is critical to quickly building brand awareness.  Strong and broad distribution channels also help accelerate revenue growth with a limited direct sales, leading to stronger sales margins especially for new suppliers and FinTech entrants.  At Watchdog Data Services we have a broad and in-depth understanding of technologies, services and vendors. Whether the distribution of your data requires real-time, end of day or even end of quarter we are steeped in understanding the best alternatives.  Most importantly, we have significant experience in develop effective commercial policies and usage reporting that properly protects their IP.


We have fostered relationships with over 400 distribution platforms and agents, including:

  1. Traditional large market data networks
  2. Targeted distribution networks for specific business centric content
  3. Regulated exchanges and contributor networks
  4. Cloud providers
  5. Bespoke data aggregators
  6.  Media outlets

 Let us know how we can help you build or expand your distribution channels

Contact Us

Market Data Advisory Services for DATA Suppliers & fintech

Vendor of Record Analysis

Traditionally, as FinTechs, enter start-up mode, they more often than not have limited licensing arrangements with exchanges or other sources of data.  Rather, the model tends to be a limited "pass-thru" agreement for the Fintech putting more licensing burden on the end customer.  This is mainly true for various trading technologies and various investment managers and investment banks that offer limited software packages utilizing third-party  raw or derived data.


As these organizations build out their software and technologies in a more direct commercial manner, at one point these organizations may want to consider moving a "vendor of record" (VoR) model. This model puts more burden and cost on the client/supplier rather than the end customer.  As a result, revised contractual terms regarding data usage and re-distribution terms with contributing sources of data is required.


At Watchdog Data Services, we have assisted various FinTech and financial services organizations understand what level of licensing is required.  From reference data to exchange data licensing we possess the skills to assist our clients in understanding the costs, level of reporting and policies that are required to make this leap.  Our analysis includes:

  • Understanding if current data supplier and exchange agreements are "fit for form" under a VoR model.
  • Uncovering the data licensing costs associated with moving to a VoR model in a confidential manner.
  • Investigating and validating the level of data supplier and exchange reporting required.
  • Discovering if additional contractual language is required for customers.



Let us help you in discovering if VoR model is right for you

Contact Us

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